16.05.2022 by Anete Ezera
Did you know that 93% of marketers have expressed that interactive content is an effective way to educate consumers? We believe that anyone would appreciate learning in an engaging way that doesn’t require heightened concentration skills.
Moreover, a study by the Content Marketing Institute showed that 81% of marketers admit that interactive content grabs attention more effectively than static content.
We know that these convincing statistics speak for themselves, and there’s no need to list all the benefits interactive content can bring to you. However, if you want more about that, hop over to our thorough research of the 7 key benefits of interactive data visualization. If you’re ready to start creating your own interactive content, read on to explore 6 dynamic infographic examples you can try today.
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Interactive infographic examples
1. Timelines
A timeline infographic is a perfect way to showcase the development of an event in chronological order. Moreover, it provides a guided experience for the viewer and helps them focus on the content. With the use of interactive timeline infographics, you can illustrate a project, process, event, and other chronologies.
There are a few things that make up the interactive design. First, the animations create a dynamic experience while scrolling down the infographic. Second, the graphs and maps allow different interactive manipulations. If you hover over the doughnut, pyramid, stacked, and column charts, you can discover new data. Also, the pictorial chart highlights specific groups of people, making the data discovery process even more engaging. Lastly, the table plays with interactivity as you can click on each value in the table and reorganize data accordingly.
Tip: Don’t clutter your timeline with too much text. Narrow it down to what’s important and use additional icons and animations to tie the story together.
2. Geographical facts
If you want to visualize the location and demographic-based data, this geographical template is the best option for you. With a geographical infographic, you can visualize market trends around the globe, demographic changes, global trade patterns, and more.
To make the illustration of data even more engaging, use interactive features and animations. In the infographic displayed above, there are two primary interactive elements.
- The map allows you to discover data as you hover over the countries.
- The irregular chart enables you to click on each of the tabs to view different values of the same data set.
Feel free to also explore other geographic templates that contain different interactive design elements.
Tip: If you have additional information to share, use different types of charts to accompany your interactive map.
3. Resume
Who said that resumes have to be static? If you really want to stand out from the crowd of applicants, try out the interactive resume. By swapping a static resume for an interactive one, you will emphasize your creativity and showcase your personality in a more approachable light from the get-go.
In this dynamic infographic, you can use the doughnut chart to display your skills or personality traits. Also, you can use the size comparison chart to showcase the contrast between two or more figures, such as your years of working in a specific field. Similarly, you can use bar, radial, and word cloud charts to compare different data. With these charts, you can invite the viewer to interact with your resume by clicking through the elements.
Tip: Don’t overwhelm your infographic with colors. Choose one color to dominate your color scheme and accompany it with different shades.
4. Data-centric
A data-centric infographic is a fitting option for any data-rich informational package you want to share. So, if you mostly rely on numbers to tell the story, interactive content will convey the message in a more digestible way.
In the infographic visualized above, you can scroll through, click on various charts, such as doughnut and column charts, and hover over other graphs. All these interactive content elements create an engaging experience. Furthermore, these elements also guide the viewer through the data story. As data-rich information can be quite heavy to process, the simple design allows us to comprehend the information in a creative way.
Tip: Leave enough breathing space in your infographic, especially if it’s loaded with data-rich content.
5. Onboarding
Choose this template to make the information-abundant onboarding process a little more fun. Use an interactive infographic to educate the new employees about the company, team, and other matters. Consequently, you will deliver the necessary information in a more digestible way without overwhelming the newcomer. Also, did you know that 65% of the population are visual learners? Another reason to give this infographic a try.
You can use the column, stacked area, and semi-circle charts to display relevant information that the viewer can discover when hovering over the data points. Also, you can add labels underneath the charts that can be interacted with when clicking on each of them, as you can see with the line and stacked charts in this template. Consequently, all of the dynamic elements will make the information-rich infographic easier to understand.
Tip: Include an onboarding checklist in the infographic using a list element you can find under graphs.
6. Comparisons
If you want to draw comparisons between two or more features, products, countries, companies, or other events, people, or items, an interactive comparison infographic will be your best bet. The proportional division of space creates an aesthetically pleasing appearance. Plus, it allows you to process the data even better.
As you can see in the comparison infographic above, there are many different interactive design elements that make up the engaging experience. By hovering over data points of different charts, and clicking through graphs and other elements, you can absorb the information in a highly interactive way. Also, the animated graphs contribute to a visually appealing experience.
Tip: Add icons in your comparison chart to highlight your key ideas!
Conclusion
With dynamic infographics, we can uncomplicate information and make it more approachable, understandable, and digestible. Furthermore, interactive content is how we can truly engage others and make an impact with the information we want to communicate. Whether you need to deliver complex data, educate a new employee, or provide an in-depth insight into the projects you are working on, interactive content will benefit you and the viewer. If you would like to explore other templates, browse our library and try out our infographics for free today.
Interested in discovering how Infogram can enhance your team’s work? Join a brief Zoom session with our Infogram representative to explore key features, get answers to your questions, and understand how we can assist. It’s quick, informative, and just like a coffee break chat. Schedule your call now!
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