Infographics are visual elements that take complex information and make it easy to understand. They usually consist of charts, images, and contain little text. Infographics take data-rich concepts and turn them into a visualized story. These stories are rich in images, charts, and varied fonts and colors. They engage viewers well beyond a standard text-heavy report or article while sharing your unique brand identity with customers.
Infogram offers teams and individuals the ability to create high quality and visually stunning infographics in minutes. No design or coding experience is required; we have templates, maps, charts, icons, and professional images to make the process as easy as possible.
This article covers the basics of where to use interactive infographics, the types of infographics Infogram offers, how to get started, and frequently asked questions. Don’t worry, we’re handling the complicated technical pieces, allowing you to focus on creating engaging, exciting, and educational content that will delight your customers.
When to use infographics
Infographics offer a better way to:
1. Communicate the story you're telling
Infographics are the perfect addition to any report, presentation, social media post, marketing campaign, or blog post. They give you a unique opportunity to impress your audience, leaving them with a memorable piece of visual content.
Infogram’s drag-and-drop editor, interactive charts, and beautiful designs are guaranteed to set you up for success. Learn how to use storytelling best practices to create powerful infographics and drive engagement.
2. Make your content easy to understand
Forget large chunks of text or data to draw your viewers in. Use an infographic to simply and effectively share your story.
3. Create content to quickly grab your viewer's attention
Infogram helps you make data visualizations faster by simplifying the content creation process. No need to go back and forth with designers; Infogram’s templates cut your workload down significantly.
Do you need to finish a project even faster? Just pick one of our 140 ready-to-use templates designed for all your needs.
4. Increase brand awareness and drive traffic
Use compelling visualizations to get more social shares and traffic from the web. Simplify communication with your customers using infographics and charts.
Infographics are a great way to engage your social following and attract new fans. Learn how Infogram boosted social media engagement by 155% with charts.
5. Create viral content with compelling images and graphics
Find the images you need to make an infographic your audience will remember. Upload your own images or choose from more than 1 million high-quality stock photographs and over 500,000+ icons and flags.
Embed live charts and infographics on any website using our responsive embeds that are optimized to fit any screen. You can also download them as high-quality images which is perfect for print.
Have you created an awesome infographic and need to share it with the world? Learn how to share and promote your infographic online with Infogram.