25.05.2022 by Anete Ezera
Currently, Liverpool and Real Madrid football teams are actively preparing for the UEFA Championship League 2022 Final. The media and fans are impatiently waiting for the game and its results. At the same time, hockey players and fans of the IIFH Championship 2022 are keeping their fingers crossed as the final games are quickly approaching.
And while everyone is on the edge of their seats, sports journalists are trying their best to be the first to deliver the exciting results.
However, in today’s saturated media environment, being first doesn’t translate into being best. Accurate and immediate news is the expectation. What elevates sports and other news articles is dynamic content. Sports fans not only want to be presented with accurate information, they also want to be engaged and entertained by visually-appealing content.
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Sports journalism is dominated by facts and numbers. Therefore, it can be challenging to visualize data-heavy information in a digestible manner. That’s why an infographic can serve as an effective sports reporting tool – one that engages and tells data-rich sports stories. Furthermore, in a study on how to increase customer response, researchers found that the readership rate was 80% higher when the content consisted of different visuals like images, charts, and graphs.
Infographics synthesize essential information in one place, allowing the viewer to make quick comparisons. Whether you want to illustrate team data, player statistics, country’s performance, or competition results, sports infographics will help you convey the message in a compelling way.
Let’s dig into which sports infographics can make you stand out from the crowd and how.
Athlete performance infographic
Creating athlete or team reports can be a time-consuming task as it requires a certain level of graphic design skills, but a pre-designed sports infographic template saves time and can be used by anyone at any skill level. The infographic visualized below consists of animations, images, video, and other visual elements as well as a table that displays the athlete’s results. Whether you’re creating a football player report or a hockey player report card, this template will serve as a great starting point. You can choose to enrich this infographic with interactive charts, graphs, and maps. For instance, you can visualize sports players’ performance over time or the countries they have competed in.
Tip: When creating your infographic, focus on the most essential information, and make sure to highlight it!
Individual sports infographic
For memorable sports infographics, the most important facts and figures need to stand out from the rest of the content. As you can see in the sports infographic below, essential data is in the center. Plus, the data is accompanied by a descriptive text box and all event results have dynamic animations that capture the reader’s attention. If you want to add more character to the infographic, you can implement GIFs, stickers, and other eye-catching animations. Adding animations can make the infographic even more engaging and entertaining. By the way, this is the perfect template to visualize UEFA Championship League 2022 or IIFH Championship results!
Tip: Include relevant icons that visualize a team or a country to minimize text and save on space.
Country’s performance infographic
When visualizing a country’s performance, it’s important to provide context to charts and maps. Do this by adding text and images that tell the story of different teams and sports. In the country’s performance infographic, emphasize important metrics and display the highlights of the games. Similar to the other two templates, you can also add interactive elements such as charts and maps to provide more information for readers.
Tip: Make sure to center the most important results of the country’s performance in the infographic. This way the results will stand out from other information.
Aside from infographics, the Infogram library contains reports, posters, presentation slides, and more templates tailored to sports topics. You can also learn more about other engaging ways to report on sports events using different tools and templates. On that note, use other infographic templates that include various charts, graphs, maps, videos, links, and other elements to convey your message. To make sure that you stay consistent with data visualization principles, follow these data visualization best practices.
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