Create engaging social media graphics to get your message out

Q: How do I register an account?

1. Click on the Get started button in the top right corner of the homepage. 2. Sign up with Google, Facebook, or email. If you choose to sign up with Google or Facebook , simply login to your account when asked to do so. If you wish to sign up with your email address , enter the email and your desired password, then hit the Signup button . 3. Provide some basic information about yourself. Enter your first and last name, indicate what kind of organization you belong to, and specify your role. You will then be able to continue with the Basic plan or choose from any of the available paid plans . View more

Q: Where to use social media graphics?

Social media graphics can be used for applications like Facebook , Twitter , LinkedIn , Instagram , YouTube , Pinterest , and more . Social media graphics should be used anytime you need to share information in a compelling way, especially for platforms with character limits or specific formats . Using graphics to share information with charts , maps , or even a clever meme can be more engaging to followers than blocks of text.

Q: Why are visuals highly effective?

Social media graphics help you establish an online identity and reach your target audience in a visually rich and authentic way. Adding images to your social media posts improves the overall experience , focus , and retention . 1. Social media graphics grab people’s attention Use eye-catching visuals to turn your posts into bite-sized pieces of amazing content. Fun facts and impressive stats , transformed into attractive pictures , instantly light up your feed. 2. Images on social build brand identity and credibility Social visuals are a quick way to gain credibility , build trust , and establish yourself as a leader in your field. The right image can trigger emotions and increase visibility. 3. Social images have been proven to drive engagement Great social media graphics make people want to like , share , and comment on your posts. Creating memorable content is a great way to grow your audience , placing your ideas in front of fresh eyes and new followers.

Q: How do I create social media graphics?

Infogram is an online tool that lets you create a wide variety of social media images . Here is how to get started: 1. Log in to Infogram. 2. Choose a project type ( Facebook , Twitter , Instagram , Pinterest , or LinkedIn post ). 3. Pick one of our designer templates . 4. Add images , text , charts , and other elements with our simple drag-and-drop editor . 5. Download your image to share on social media.

For many businesses, a social media presence is absolutely vital. When a customer is researching which product to buy, looking for a new service, or exploring the endless options for everyday experiences, they immediately turn to social media to help make those decisions. That’s why beautiful, compelling, thoughtful posts and images can drive sales and consumer loyalty.

Your business cannot downplay the importance of creating content. Social media graphics must engage, excite, and compel your audience to learn more about your brand. Then, once your audience falls in love, they will share your message with their followers, and so on. Embrace social media and grow your business.

Read on to learn the basics of where to use social media graphics, the types of social media graphics Infogram offers, how to get started, and frequently asked questions. Don’t worry, we’re handling the complicated technical pieces, allowing you to focus on creating engaging, exciting, and educational content that will delight your customers.

Explore social media graphics types

Once you’ve researched and come up with a great data-driven story, you’ll need to present it. Infogram offers endless ways to create captivating social media graphics in minutes to tell your story more effectively than words or photos. Here you will find a guide that briefly explains when to use what.

Facebook posts

Facebook has moved beyond social networking to advertising. Your business can use analytics to target consumers so you already know who you want to reach. Creating graphs or infographics to effectively engage with those potential customers will receive more interraction than a simple text-heavy post. Next time you’re on Facebook, see what grabs your attention - it’s probably an image or graphic!

Explore

Tweets

With limited character counts and engagement driven by shares and hashtags, social media graphics win on Twitter. Create bar graphs to share key data points like spending habits, or use pie charts when comparing select commerce options. Simple, effective graphics catch the user’s eye and compel them to click through and learn more about your brand.

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Instagram posts

Instagram is ideal for commerce and advertising. Using a simple infographic snapshot to drive individuals to an article about your company or your online marketplace keeps followers engaged. Don’t overload your Instagram posts with too much information. Avoid complex charts and data and keep it simple with beautiful graphics that share precise pieces of information.

Explore

Pinterest posts

Pinterest is ideal for commerce and advertising (just like Instagram), but the format allows you to be even more creative with curated mood boards and images. Infographics are a perfect way to tell a complex story in a simple and engaging way on this platform. Use these infographics to educate your potential customers and lead them to your website to learn more.

Explore

LinkedIn posts

LinkedIn is a must-use for professionals. Create content for your front page to post educational infographics about hiring or specific trends, or add charts about your company’s successes or goals. Make sure to invite followers to share, like, and reach out for more information.

Explore

YouTube video thumbnails

Beyond a compelling video, you need beautiful graphics to advertise and invite viewers to your channel. Using video thumbnails with graphics that engage an audience which will lead to more views/likes.

Explore

Other (custom) formats

Regardless of your channel, all Infogram social media graphics are completely customizable. Sizing, colors, fonts, and templates can be used to create something truly unique and engaging for your audience.

Explore

Everybody Infogram

Many of our clients are excited by the service that we deliver.
Read about what some have said about us.

“ With Infogram we turned our service reporting into the cutting-edge category and receive amazing feedback from the user community. ”

Andreas Igler
Director of IT & Operations

“ I’m a data nerd, so I love tools that help readers better visualize information. We use a tool called Infogram at TechCrunch for data visualization. It’s super-easy to use, and you don’t have to be a data analyst or graphic designer to use it. ”

Travis Bernard
Director of Audience Development

“ Infogram has taken our stats to the next level. It's great to be able to upload a spreadsheet and turn it into a beautiful interactive piece for our clients to enjoy. ”

Kris Carpenter
Director of Marketing

Browse all social media graphics templates

Ready to make your own social media graphics? Infogram has over 200 customizable templates. We recommend browsing this selection for inspiration; you’ll be amazed by the options and places you can take your content.

Use template

Summer is here

Use template

Countdown yellow

Use template

Spring festival

Use template

Climate Change black

Use template

Forest Stats

Use template

Waterfall

Use template

Squares Primary

Use template

Architecture Pictorial

Use template

Social distancing

Use template

Quote

Use template

DIY toys

Use template

Happy Earth Day

Use template

Cover your coughs and sneezes

Use template

Summer is here

Use template

National Pet Dental Health Month

Use template

Wash your hands

Use template

Cover your coughs and sneezes

Use template

Taste of summer

Use template

Quote

Use template

Happy birthday

Get inspired by social media graphics examples

Trying to find inspiration for creative new ideas? Check out a wonderful collection of captivating social media graphics created by Infogram users.

Frequently asked questions

How do I register an account?

1. Click on the Get started button in the top right corner of the homepage.

2. Sign up with Google, Facebook, or email. If you choose to sign up with Google or Facebook, simply login to your account when asked to do so. If you wish to sign up with your email address, enter the email and your desired password, then hit the Signup button.

3. Provide some basic information about yourself. Enter your first and last name, indicate what kind of organization you belong to, and specify your role. You will then be able to continue with the Basic plan or choose from any of the available paid plans. View more

Where to use social media graphics?

Social media graphics can be used for applications like Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest, and more.

Social media graphics should be used anytime you need to share information in a compelling way, especially for platforms with character limits or specific formats. Using graphics to share information with charts, maps, or even a clever meme can be more engaging to followers than blocks of text.

Why are visuals highly effective?

Social media graphics help you establish an online identity and reach your target audience in a visually rich and authentic way.

Adding images to your social media posts improves the overall experience, focus, and retention.

1. Social media graphics grab people’s attention

Use eye-catching visuals to turn your posts into bite-sized pieces of amazing content. Fun facts and impressive stats, transformed into attractive pictures, instantly light up your feed.

2. Images on social build brand identity and credibility

Social visuals are a quick way to gain credibility, build trust, and establish yourself as a leader in your field. The right image can trigger emotions and increase visibility.

3. Social images have been proven to drive engagement

Great social media graphics make people want to like, share, and comment on your posts. Creating memorable content is a great way to grow your audience, placing your ideas in front of fresh eyes and new followers.

How do I create social media graphics?

Infogram is an online tool that lets you create a wide variety of social media images. Here is how to get started:

1. Log in to Infogram.

2. Choose a project type (Facebook, Twitter, Instagram, Pinterest, or LinkedIn post).

3. Pick one of our designer templates.

4. Add images, text, charts, and other elements with our simple drag-and-drop editor.

5. Download your image to share on social media.

Didn't find the answer? Check our FAQs

Infogram has everything you need to create captivating visuals that impress and inform your audience.

Join Infogram now

Explore social media graphics types

Everybody Infogram

Many of our clients are excited by the service that we deliver. Read about what some have said about us.

Browse all social media graphics templates

Ready to make your own social media graphics? Infogram has over 200 customizable templates. We recommend browsing this selection for inspiration; you’ll be amazed by the options and places you can take your content.

Get inspired by social media graphics examples

Trying to find inspiration for creative new ideas? Check out a wonderful collection of captivating social media graphics created by Infogram users.

Frequently asked questions

Infogram has everything you need to create captivating visuals that impress and inform your audience.

Many of our clients are excited by the service that we deliver.
Read about what some have said about us.